DOI: 10.1017/S1743923X25000042

Abstract: Conventional wisdom holds that women’s political underrepresentation partly stems from gendered stereotypes, with women candidates perceived as lower in ability and assertiveness, and as less competent to handle key issues like the economy and national security. However, recent research uncovers how societal leadership stereotypes have become less advantageous for men. Two conjoint experiments show that Americans’ stereotypes about political candidates follow similar trends: although women candidates (following conventional expectations) are perceived as friendlier and more moral than men, they are also seen as higher in ability and as equally assertive. Similarly, men and women candidates are perceived as equally competent to handle the economy, crime, and national security. Further analyses reveal that liberals and individuals low in hostile sexism hold stereotypes most favorable to women. These findings suggest that gendered candidate stereotypes likely constitute less of a hindrance to women seeking political nominations than in the past.